With ORC International’s Integrated Intelligence framework, IT companies can stay informed—and competitive.
Through every step of your product or business lifecycle, ORC International can support all of your initiatives and help you make smarter innovation and R&D decisions, expand your business into new markets, and better understand your customers.
ORC International has delivered these and other studies for IT and other technology companies:
- Strategic intelligence to inform strategy, tactics, operations and planning
- Customer strategies from awareness to advocacy
- Market sizing and segmentation assessments to evaluate market opportunities
- Monitor social media conversations for immediate feedback on brands and topics
- Adjacency analysis to find new growth opportunities
- Product development to remain competitive and drive growth
- Brand research to better position and grow your brand and strengthen your reputation